April 2026 - Plus Media

Why Great Pitches Work (and Most Don’t): How to Turn a Story Idea into a TV Booking

Securing a spot on a local or national television broadcast is one of the most powerful ways to build your brand. As we’ve seen in recent industry data, television doesn’t just build credibility and memory, it acts as a great multiplier for your digital and social media campaigns. But here’s the catch: getting booked is […]

The Enduring Power Of Satellite Media Tours

Why They Still Work (and How To Get The Most ROI) Here at PLUS Media, we are regularly asked the same question: In a digital media landscape, are Satellite Media Tours (SMTs) still relevant? The short answer is yes. In fact, they are more effective than ever. In an era dominated by digital, social, and AI-driven marketing, it’s easy to assume that traditional channels like television have become obsolete. The reality? TV isn’t fading, it’s winning. SMTs remain one of […]

The ROI Showdown: Satellite Media Tours vs. Influencer Marketing

In today’s marketing landscape, brands have more options than ever to reach their audience. Two of the most popular strategies, Satellite Media Tours (SMTs) and Influencer Marketing, both promise visibility, engagement, and results. But when it comes to real ROI, which one delivers? Here at PLUS Media, we help brands navigate this exact dilemma. Each plays a different role, so the answer isn’t as simple as […]