Why Local TV Still Matters for National Brands
Today’s media world is full of apps, algorithms, and new social platforms. It’s easy to think local TV doesn’t matter anymore. Don’t fall for it. After years of producing satellite media tours [...]
How PR Agencies Can Use Satellite Media Tours to Add Value for Clients
PR agencies are always looking for new ways to give clients more visibility, more credibility, and more measurable results. Press releases, influencer campaigns, and social media all play a [...]
A Producer’s Guide to SMTs vs. VMTs
A Producer’s Guide to SMTs vs. VMTs When it comes to earning broadcast coverage, two formats stand out: the Satellite Media Tour (SMT) and the Virtual Media Tour (VMT). Both can put your [...]
The Enduring Power Of Satellite Media Tours
Why They Still Work (and How To Get The Most ROI) Here at PLUS Media, we are regularly asked the same question: In a digital media landscape, are Satellite Media Tours (SMTs) still relevant? The [...]
The ROI Showdown: Satellite Media Tours vs. Influencer Marketing
In today’s marketing landscape, brands have more options than ever to reach their audience. Two of the most popular strategies, Satellite Media Tours (SMTs) and Influencer Marketing, both promise [...]
